The objective is to finish all of the questions in the time alloted, and move to highest Level. Answer all of the the questions in order, and post your answers on your blog. Include web addresses in your answers. When giving examples use original examples not already discussed in class. Explain your examples.
Level One:
1. Give an example of true generosity as an organizational or business model on the web
The website called : http://commander.1and1.fr
It purpose to host a website for free during 3 years. It is a leader of hosting, and do that to make a very big add. It’s generous for the user who want try a paying service of hosting, because they pay nothing.
2. Give an example of outsourcing to the customer.
The download on the web is an example of outsourcing to the customer, because the user creates his CD and his packaging alone.
www.virgin.com
3. Give an example of cannibalizing one's own market.
The shop on the web cannibalize one’s own market because purpose to make shopping online. So the mall will have less customer.
http://www.auchandirect.fr/
4. Give an example of creating a community of value.
www.rueducommerce.com : this website is the website of a community who speak about informatics products, and say if the product its good and sell on the right price.
5. Give an example of a podcast that helps you learn English and how.
The podcast of movies critical, but I don’t remember the name. And there is too the podcast about the toeffel.
6. Give an example of an old media organization using podcasting.
The radio : Europe1 do that since only few days.
http://www.europe1.fr/
Level Two:
Define and explain the following terms, and give examples.
Intellectual property. Give at least five examples.
· An artistic creations : a painting
· A website : a blog for example
· An article : like an article on the press
· A podcast : my podcast for example
· An informatic code : like the code of windows®
EULA, or end user licensing agreement
It is the text what we must accept to be able to install a softwar. For example Windows XP need that the user accepts its EULA to be installed.
DRM, or digital rights management
is the umbrella term referring to any of several technical methods used to handle the description, layering, analysis, valuation, trading and monitoring of the rights held over a digital work. In the widest possible sense, the term refers to any such management. (Wikipedia.org)
Pay-on-demand TV
It’s the program we can see if we paid before. For example there is a program with all the movie, and we choice which one we want see, and pay for it.
Time shifting
Is the recording of television shows to some storage medium to be viewed at a time convenient to the consumer.
Time shifting is usually done with a video cassette recorder (VCR) and its timer function, when the VCR tunes into the appropriate station and records the show onto video tape. In recent years, the advent of the digital personal video recorder (PVR) has made time shifting easier, by recording shows onto a hard disk and using a program guide. A digital PVR also brings new possibilities for time shifting, as it is possible to start watching the recorded show from the beginning even if the recording is not yet complete.
In cable television broadcasting, time shifting may also refer to the availability of network affiliates from different time zones, serving a similar function of making television programs available at multiple times throughout the day.
(wikipedia.org)
TIVO
Its an American system of TV. For example if we want see all the episodes of “friends”, we say it to TIVO, and it will record all the friends under all the channels.
FTP server
An FTP server is a space on the web. It’s use to host website, and some files. If you want create a website you must have a server on the web to host it. Most of the time this service is paying, but you can have lots of options : a big space (2Go), many e-mail addresses, a domain name like “.com”, “.org” or “.info”, and the most important the manage of different languages : php, perl, python, ssi …
This space could be use too, to share some files, like an USB key, but with all over the world.
Prime time TV and radio
It’s the hour of a program, in french the prime time its 21h at the TV. It’s the moment when there are the most people in front of their TV.
Long tail marketing strategy
It is company who have many little markets but as there are many, the company earn lots of money.
Click and mortar company
It is a company who exist one the web and one the real life. For example:
Ripping
It’s the action who consists to record a DVD on the PC. It is the first operation to make divix
Alternative journalism on the web
It is the journalist who uses the web to be free. Because their government doesn’t want to read some negatives articles. In fact there journalists make blog for example and write what they want.
Level Three:
At the beginning the imaginary about this new way of communication was everything was free. We could travel all over the world without move. But many people have seen the way to earn lots of money. And step by step Internet is becomes expensive. Today we must buy many things to use internet: the access, a firewall, an antivirus. If we want create a site, we must buy a name, and a domain name.
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